Cookie policy
1. What are cookies?
Cookies are small text files that are stored on your device (computer, mobile phone, tablet) when you visit a website. They allow the device to be recognized and certain information about your preferences or previous actions to be remembered.
The term “cookies” also refers to similar technologies (such as pixels, web beacons, local storage, or online identifiers) used to collect and store information about how a website is used.
Cookies do not affect your device and cannot access other information on it.
2. Why do we use cookies?
On ixy.ro, we use cookies to:
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ensure the proper functioning and security of the website;
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enable the use of the customer account and shopping cart;
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analyze how the website is used in order to improve user experience;
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personalize content and offers;
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display relevant advertisements on other online platforms;
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measure the effectiveness of marketing campaigns.
3. What types of cookies do we use?
a) Strictly necessary cookies
These are essential for the operation of the website and cannot be disabled in our systems. They allow, for example:
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user authentication;
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saving products in the shopping cart;
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processing orders and payments;
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protection against fraud and unauthorized access.
These cookies are used based on our legitimate interest in ensuring the functioning of the platform.
b) Functionality cookies
These allow your preferences (language, region, display preferences, etc.) to be remembered in order to provide a personalized experience.
c) Analytics cookies
These help us understand how the website is used so we can improve performance and user experience. They may collect information such as:
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pages visited;
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duration of the visit;
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interactions with the website;
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type of device and browser used;
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IP address (in anonymized form, where possible).
d) Marketing cookies
These are used for:
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displaying personalized ads on third-party platforms (e.g., Google, Meta, TikTok);
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limiting how often ads are shown;
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measuring the performance of advertising campaigns;
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creating relevant audiences based on user interests.
4. First-party and third-party cookies
Some cookies are placed directly by ixy.ro (first-party cookies), while others are placed by third-party partners that provide analytics, advertising, or functionality services.
Detailed information about each cookie used (name, provider, purpose, and storage duration) is available in the cookie management panel on the website. This panel is automatically updated and reflects in real time the cookies used on the platform.
5. Legal basis for using cookies
Strictly necessary cookies are used based on the legitimate interest of ensuring the proper functioning of the website.
Functionality, analytics, and marketing cookies are used only based on your consent, expressed through the cookie banner displayed on your first visit to the site.
Optional cookies are only used after consent has been given. You may modify or withdraw your consent at any time.
Your cookie preferences may be stored to demonstrate compliance with applicable legal requirements.
6. Managing preferences
When you first access the website, you can accept all cookies, reject optional cookies, or configure your individual preferences.
You can change or withdraw your consent at any time by accessing the cookie settings panel available on the website.
You can also configure your browser to block or delete cookies. Please note that disabling certain cookies may affect the functionality of the website or your browsing experience.
7. Relationship with personal data
Some information collected through cookies may constitute personal data, especially when associated with other information (for example, a user account or an order).
In such cases, data processing is carried out in accordance with the Privacy Policy available on ixy.ro.
8. Updates
We reserve the right to periodically update this Cookie Policy to reflect any legislative or technical changes.